Campaigns

4 active campaigns generating leads

Active Campaigns
4
Total Leads
73
+8 this week
Total Spend
$9.8k
All campaigns
Avg Cost/Lead
$134.59
-$2.30

Pre-Foreclosure Mailers Q2

Direct Mail·Mar 1, 2026
Sent
2,400
Responses
42
Leads
8
Cost/Lead
$18.50
ROI
340%
Active
$2,100 / $3,200

Probate Phone Campaign

Cold Call·Feb 15, 2026
Sent
850
Responses
67
Leads
12
Cost/Lead
$8.75
ROI
520%
Active
$945 / $1,500

Absentee Owner SMS

SMS·Jan 20, 2026
Sent
5,200
Responses
156
Leads
18
Cost/Lead
$5.20
ROI
410%
Paused
$1,680 / $2,000

Tax Delinquent Mailers

Direct Mail·Mar 15, 2026
Sent
1,800
Responses
29
Leads
5
Cost/Lead
$22.00
ROI
180%
Active
$1,100 / $2,500

Facebook Ads — Cash Buyers

Digital·Feb 1, 2026
Sent
45,000
Responses
320
Leads
24
Cost/Lead
$12.40
ROI
290%
Active
$3,200 / $5,000

Driving for Dollars Follow-Up

Cold Call·Dec 1, 2025
Sent
420
Responses
38
Leads
6
Cost/Lead
$7.50
ROI
650%
Completed
$800 / $800